The Hype Behind Anti Aging Skin Care Products

Research and development are what should be the cornerstone of any effort to formulate an anti aging skin care product. The problem is that many times corners are cut and you end up with less than desirable ingredients in your anti aging skin care products. Why would a major cosmetics company use inferior compounds in their anti aging skin care product, yet still charge such an exorbitant price? It could be because it has the moniker of a certain fashion designer or one of the 'hot today gone tomorrow' young celebrities on the label.